New Spirit of Genuine Quality

ALSAYER LAUNCHES ADVANCED “SN GRADE”

FULLY SYNTHETIC TOYOTA & LEXUS GENUINE MOTOR OIL

Mohamed Naser Al Sayer & Sons Group Spare Division, a subsidiary of ALSAYER Holding held an event at their auditorium in Ardiya to launch new and advanced fully synthetic SN grade of Toyota Genuine Motor Oil and Lexus Genuine Motor Oil. The event was attended by Faisal Bader Al Sayer Chairman, Mubarak Naser Al Sayer CEO, Bengt Schultz COO of ALSAYER Holding, Desmond Lew Business Director Group Parts and Group Logistics, Saied Shurafa Deputy GM Parts and Accessories sales, Ryota Takizawa Managing Director, Jun Kobayashi Deputy Managing Director, Ganesan Mahadevan General Manager and accompanying delegation from Idemitsu, distinguished customers, representatives of the press and media along with employees from Group Spare Parts & Service division.

Speaking during the occasion Mubarak Naser Al Sayer said “let me express our gratitude to all our valued customers for the trust and loyalty on Toyota and Lexus Genuine Products. We have “no compromise” approach for customer satisfaction – fulfilled by best products and services, delivering outstanding customer experience that has been and will always be our differentiating factor. We will continue to collaborate with local authorities in order to stop the movement of non-genuine products spreading the local market – all to ensure the best for our customers at all times.”

The reputation and reliability of our genuine spare parts as viewed and valued by our customers is based on its high quality standards, durability and performance. It is designed to perfectly to meet Toyota and Lexus vehicles specifications, needs and requirements. Each and every part is designed to meet the highest and most stringent standards” commented Bengt Schultz.

GENUINE LUBRICANTS AND SPECIALIST PRODUCTS

Toyota Genuine Motor Oil SN 5W-30 and Lexus Genuine Motor Oil SN 5W-40 are the latest fully synthetic motor oil approved by Toyota Motor Corporation Japan:

• Latest oil to meet API SN standard
• Excellent performance on all weather conditions
• Improved acceleration performance
• Longer engine life
• Superior protection against sludge and piston deposit
• High fluidity at low temperature and excellent cold start
• Environment friendly

“Over the years ALSAYER continued to provide better customer service by offering high quality genuine Spare Parts through our ever expanding network of exclusive spare parts outlets. Today our Genuine Motor Oil is available via ALSAYER’s 16 retail outlets, oil distributors, co-ops, and auto repair shops, to ensure easy access and convenience for our customers” commented Desmond Lew.

Ryota Takizawa during his speech presented an overview about global business operations of Idemitsu and mentioned that advanced Genuine Motor oil are engineered for Toyota & Lexus Vehicles. Ganesan Mahadevan of Idemitsu administered a technical presentation to showcase the functions and advantages of Genuine Motor Oil for the audience. The event concluded with a vote of thanks delivered by Saied Shurafa.

At ALSAYER actions are inspired by the core values of Heritage, Leadership and Growth – placing customer first. This is our strategic focus as customer satisfaction is the main driver of our business. Going forward aims to move closer to our customers, so our expansion plans to build more facilities are progressive, in addition to the provision of all types of sales and after sales services through our wide network of service and spare parts outlets around Kuwait.